E47: Grow Your Business and Attract Top Talent with Adam Fineberg of Jackson Square Company

Jim: What is up Remote Start Nation! I'm Jim Doyon, your host, and I wanna welcome you to another episode of Remote Start. On today's episode, we're gonna be speaking with entrepreneur Adam Fineberg on how he started his businesses, Jackson Square Company and its subsidiaries, Rock My Resume and Grow BPO. Today, Adam's gonna share with us the importance of hiring the right talent, wearing many hats, and the importance of networking. Adam, welcome to the Remote Start Nation.

Adam: Thank you, Jim. It's a pleasure to be here.

Jim: Absolutely, I'm excited to have you. Let's get this started. Tell us something about you that we wouldn't know if we just met.

Adam: Yeah, absolutely. Yeah, and once again, thanks for having me. I've been looking forward to doing this for a while now and yeah, so one of the things that people probably can't tell when they first meet me is kind of my past and where, I have been to get to where I am. You know, a lot of people, and I think just generally with success, people see the end goal, they never really know what it takes to get to that. So, yeah, you know, generally speaking, I've been fortunate enough to very unique perspective and a contrast in life where I've seen kind of both ends of the spectrum of, you know, being raised fairly poor and not having like a home as a kid to being successful in traveling the world. One of the thing, key thing that for to my success is that, you know, the majority of my childhood I spent kind of surviving and we lived in from house to house. We didn't really have a lot of places to stay, and eventually, you know, after staying with the community centers and friends houses, we got accepted to, we were on a waiting list for Section eight housing, so government subsidized housing. We finally got accepted and funny enough, the name of the apartment complex was called Jackson Square Apartments. And I lived, and that was where I kind of had some stability in my childhood. So, yeah lived there for a few years actually, which was allowed me to stay in one place, eventually the apartment complex got purchased out and, they ended up turning them into condos. So, they changed the name and, it was a community that I grew up in, the Jackson Square Community. So I decided to actually name my company after that, when I started it in, 2019, and it kind of, it just, it's something that just reminds me of where I come from and it's something that I take a lot of pride in. So now is, as you mentioned, Jackson Square Company is more the parent company. But we also do services as well, and then we have the two subsidies areas under the umbrella. So, just really exciting things going on and, excited for the new year and, yeah, getting started.

Jim: That's awesome. And thank you so much for sharing that story with us. It's, incredible journey, and let's talk about Jackson Square and when you. When you started the business, like what were you doing before that, for work and what made you start, gave you that itch to start your own company?

Adam: Yeah, well that is a long version of that and a short version, so I'll go ahead and give you the short version. So I graduated college in my early twenties and I immediately, I wanted to make some, a name of myself and I got into insurance and it didn't go as planned, I didn't really enjoy it so much, so eventually I moved overseas to Israel. From Israel, I worked in finance and then I worked in Europe for a couple of years in different countries. And then I moved to Asia and I was, you know, all these different places, I was doing just a lot of different things from finance to sales, to even, you know, recruiting, so I was doing a lot of recruiting in Europe and then in China as well. And then, you know, 2019 I found myself in China and I had income from different countries, and it was, it simplifies it when you have only income in one country, you know? So I wanted to really simplify my lifestyle and come back to America, you know. So 2019 was, was a good time. And then that was right kind of before the pandemic hit, and that was a little bit unfortunate. But, you know, because of my ability to adapt to the environment, I ended up find founding a company, based on that pandemic because as a lot of recruiters have experienced, they have, you know, different types of experience. But when Covid hit, everybody knows their covid story, you know, just like when nine 11 hit, you know, your story of where you were at that moment when you found out. So I think recruiters have the same, process when it comes to covid, you know, all of my clients froze hiring in almost, it might have been the same day. It was definitely in the same week. So essentially my income froze, you know, I couldn't, yeah, I had my hands tied and I had no money coming in. I had, and then, you know, to prospect and get new contracts during that time just didn't make much sense to me. So, that's when I decided to just help, some people out, helped out a friend with their resume, and then, next person, I just charged them, to help them with their resume and help improve their interview skills, and one thing led to another, and then I just started a company, another company called Rock My Resume. And then I started hiring other writers. I hired, you know, career coaches and management and, um, And now out of the three companies, that's the one that's actually generated the most revenue consistently month over month. So, it's something that now as an entrepreneur, I try to position myself to get lucky, right? So having these different companies, allows me to do business in these different avenues. But with the resume company, this is something that I'd like to bring to, seven figures in terms of sales before I go. And focus heavily on recruiting and outsourcing. So, you know, I definitely have my hands full and the beautiful part of business is just like life, you know, there's ups and downs and you know, you just gotta ride the waves and my mom has a saying which is an Hebrew, which is a little different than how it sounds. So I'll translate it, one day is, one day is sweet like candy, the next day is bitter like an onion. And you just gotta take the days and roll with the punches, you know? And some days you're just gonna have rough days. And then other days are gonna be, like, today for me, it's the first day of the month and, you know, we're on track to have a record month of course it's, it's very early to say that, but just staying optimistic and riding the waves of just, of life and the waves of entrepreneurialship and you know, for the few of us who get lucky and work hard enough to actually make a big difference, you know it's a such a beautiful process to just look back at and just to see things in hindsight and like, oh, I made a bad decision there, but I made a good decision here. And then just kind of seeing how things come into fruition is it's just, it's beautiful. That's all I can think.

Jim: That's so true. And to your mom's point there, that is so true when it comes to being an entrepreneur and owning your own business and, you know, it's important for us as entrepreneurs to just, when things do get bad, learn from it and not do that same thing again and really make sure as we're growing, we're thinking about the reason why we're at where we're at, and self-reflecting. Let's start, let's talk about, you know, you've started three businesses relatively quickly. You're growing, you're seeing a lot of success, walk through, you know, starting a business and some of the things for the Remote Start Nation to understand that maybe have helped you grow to where you have and quickly get multiple businesses off the ground and doing well.

Adam: Yeah. You know, like I mentioned earlier, I think positioning yourself to get lucky is important and, and starting a company is not an easy task, by any means. So, I think, you know, a big key to my success is just not considering any of the negative energy that I hear a lot of times and especially when I first started my recruiting agency, I did a lot of cold calling, I would just call small businesses, medium sized businesses, Hey, can I speak to the CEO? And I just try to get through the gatekeeper to get to the CEO. Having that grit, I think is very important. It'll allow you to, you have to be in a mindset where you, cannot be penetrated, right? You cannot, your confidence and your optimism should not go out the window. If you call one cut one CEO and he says, man, there's no reason why would someone use your services? And maybe you pitched it the wrong way, maybe 1% or 2% of them are right, you know, but at the end of the day, you know, you can let things discourage you, and it's so easy to let things discourage you. And I was doing it my whole life until I got into my mid twenties. I really started to use my, the negative, negative things that come into my life and try to turn them into something positive. And there's so many, amazing people that you read about who do these things, like I've been, I'm into my, into David Goggins lately. I'm a big fan of his and, I'm on a second book, and his perspective is so cool because, you know, you see someone, a lot of times you want to as an entrepreneur to see someone struggling more than you. Sometimes when you get stuck in your own world, you're like, wow, you know, my world is so bad, things are so hard, but when you see someone really struggling outside of your world in different ways, you're like, wow, you know, this person was able to overcome those things. So, look for the light, you know, don't look for the darkness, there's always gonna be people who are gonna be naysayers, whether they're your family members, friends, colleagues, prospects, you know, I mean, some of the people that I love dearly in my life, you know, they don't necessarily, want me to become successful, they just want me to be happy, right. And being happy and being successful, a lot of times those things don't necessarily correlate, especially as an entrepreneur. So, just take care of your energy, you know, you are responsible for yourself. And I tell to all my employees, self-awareness is the most important aspect of business, know what you're good at, know what you're not good at, and focus on the things that you're good at as opposed to trying, being great at all these things, you know. And this kind of leads into my next point of just of hiring and how important it is to hire the right people, right? Because I think as an entrepreneur, you need to be a great salesman and you need to be a great recruiter, right? You need to be able to sell your services to either your prospects or to your employees, so they gain confidence in your service, or you need to, you know, a just essentially adapt to the market, right? So, yeah, I don't know if that came out properly or clearly.

Jim: I wanna go back to, let's go back to business and starting a business and some of the things that have helped you succeed and you had some great points, some great value there. One thing I want to hit on is, you know, do you have, I've been talking a lot and start of the new year about routine and mental health and let's start with routine, do you have a routine that you go through?

Adam: Absolutely. So I have a routine, actually it's in my notes. I'll pull it up, but, my routine is actually. It's very simple, you know, it starts, it starts with one thing and it leads to the next thing, and you just a good routine is a routine that you stick to, you know, so I have, I try to get to bed around the same time every night, and then I wake up every day around eight. I make my bed, that's the first thing I do, then I take my medication, I take my dog out for a walk, and then I go ahead and make tea, I feed the dog, I brush my teeth, I stretch, meditate, and then I, shower. At that point, you know, usually I'll eat and I'll kind of eat and work throughout the day, but yeah, that whole routine takes me about an hour. Now, it's like, I'm not sure where I saw this, but these are kind of like mini accomplishments that I have throughout the day. So it's like, okay, got that out of the way, now what's next? And it's a way from, and it was a real game changer for me, you know, just having a good routine and also shouldn't be too stagnant. I do think that you should be modifying your routine every so often, but having a routine, sticking to your routine, I think is a big part of having a good mental health. And then mental health is just something that I've always talked about with my team, I always encourage people to meditate, I talk to people, people who choose tried to meditate and maybe didn't work out to them for them, yeah, but there's different types of meditation, you have guided meditations, you have, breathing exercises. So there's, you and people think, oh, you have to sit in a spur certain position to meditate? Well, you can really lay down, you know, as long as you're comfortable and your, I think your spine is straight, that's really the, the two important things, so, you know, mental health is something that, I think it's coming to light more now, but, our generation, the past 20, 30 years, people didn't talk really about mental health, right. You know, in the nineties, like people didn't talk about it so much, only the, a select amount of people, prioritize their mental health, and I think your mental health is the most important type of health, you know, instead of your body, and focusing on having a great body, a great physique, these are all good things as well. Helps you build confidence, helps you be more healthy, but at the end of the day, if you can't control your thought process, I think that's something that I would encourage people to really focus on is, getting, a control over their emotions, because especially as an entrepreneur, especially for us, when we have bad days, it's not possible for us to only have good days. We're gonna have bad days, so just be prepared for that. And then how are you going to react when you know what hits the fan, right. So how are you gonna be able to adapt to the environment? How are you gonna be able to, are you gonna be able to be flexible enough for your employees, for your customers, you know, and when you're dealing, dozens of employees and hundreds of customers, these things start to pile on, and you have to find a way to prioritize things. What are the important things? What are the things that need to be handled right now? Because my inbox is full, and if you just did it from the most recent back, you know, that's probably not the most, effective way to do it. So I try, I tend to try to prioritize things as like, red, yellow, green, like what's important, what needs to be dealt with immediately, and as an, as an entrepreneur, you just gotta roll with the punches and a lot of times you get, two, three red, problems that you have to deal with back to back, and then everything else kind of has to be put aside. So, you know, just, just being, just keeping your ear to the ground, and also another big key to my success is getting feedback from employees, as I'm in the, as I'm in everything, you know, I'm handling the marketing, I'm handling the hiring, I'm handling, the website, all these different backend things, front end things, you know, and sometimes one of my team members may see something that I don't see, and I love getting feedback from teammates, from customers, from anyone you know, because this is how we're gonna improve if you're taking these people, if you're taking people's opinions into consideration, I think a big portion of the changes that we've made in the past year or two for my companies, have been suggestions for my employees because I can't just, I can't come up with everything, and especially when I'm in work mode, I'm not, you know, creative, brainstorming mode all the time.

Jim: Yeah, no, that's a good point. I want to get into the importance of hiring the right people, but I want to ask you one more question on meditation and self-reflecting and breathing. And so you had said like, it's something that when people say they maybe didn't get a good experience or it didn't work for them. Is there an app that you use or what is the system, the process that you use, that you found that's worked that might be something that the Remote Start Nation can try?

Adam: Absolutely. So, there is an app, I used it and I gave it to my mom and I suggested it to my employees. And, it's called Headspace. I think it's a little orange circle, and they also have a Netflix special as well, which helps you deal with different types of things like anxiety and stress and things like that. So that's definitely a great place to start. For me, I focus on my breathing, that's a big part of it for me, okay. Just focusing on my breathing and removing thoughts from my head and you know, thoughts will come and go naturally and you just gotta focus back on the breathing and then, you could do counts, but, there's no one practice that works for everybody. And for a lot of people they like guided meditation, and I did too, early on when I was first starting, someone actually with a nice voice telling you, how, what to focus on, what to think about, pay attention to this part of your body, feel how you come in contact with your seat, and focus on the energy that you're pulling down, focus on the breathing and the expanding of the lungs. So there's no one way that works for everybody, but I would definitely say that Headspace, the app is a great place to start, I think they have a free version too, I don't think you need to pay for it, that's a great place to start. And then from there, just, it's all about self-awareness, learn about the things that are working for you, and it's some of the things that may not be working for you and some people do guided meditation, and that's the type of meditation they do every day, you know? So there's no right and wrong way to do it, as long as, as long as you're clearing your mind, and as long as you know, you're able to after, you won't feel anything after the first or second time. But after doing it for two, three weeks, you'll start to, you'll start to feel differently and you'll start to think differently. And I think, you know, it's something that it's, you could put it in part of your routine and it's something you can expand on. So I'm always encouraging people to meditate and, and take care of their mental health because, if we don't have that, what do we have right?

Jim: I'm with you, I'm with you so much. Let's talk about you, you had mentioned, seems like you wear quite a few hats within the company, and I know as a startup so often we're we have to wear all those hats to start and then it comes a time where we can finally bring people in. Let's talk about the importance of hiring the right people and, you know, from, with your background in recruiting and your business and recruiting for your team, your own team, like, walk us through that and talk about, you know, how to really make sure you're bringing in the right person.

Adam: Absolutely. I mean, it's a challenge and there's no, there's no cookie cutter way to do it, you know, I mean, you're gonna have to interview them either way, you're gonna have to probably interview them multiple times, maybe a skills assessment, maybe, conversations with multiple people, at the end of the day, there's no one way of doing it, but the process of running a company, like you said, you can't do everything yourself, you can't wear all of the hats. So eventually you're gonna have to hire someone who's that first person you're gonna, who knows whether it's a domestic person, whether it's someone overseas, whether it's full-time, whether it's part-time, it's so important to identify, to be able to identify talent and, and the primary reason is because, you have these businesses that are running and everybody has to do their part, do their job. Now, if one person, you hire them, you train them, you pay them and six months go by and they end up leaving the company, some people say, oh, well, now you just, you start from, pick up from where you left off, that's usually what you would do, but at the end of the day, this person costed you a lot. Not just money, more importantly, the time and the training and the energy that you gave this, that those six months, you know, sad to say probably went to waste, that you wasted your money on that you hired the wrong person. So entrepreneurs who have hired who have done mis-hires in the past, they feel exactly what I'm saying. They understand exactly where I'm coming from, and I've done it too, you know, I've hired the wrong people in the past and it cost me a lot of money, and it cost me more importantly, my time because I spent a lot of time training them. But, I mean, having a system in place I think is important, and, you know, just being able to learn from trial and error isn't enough, you know, that's why recruiting is so busy these days, recruiting industry is so popular because, companies are starting to understand, wait a second, if I hire someone and they end up leaving, I'm losing losing a lot of money. So, we did several placements, this year, or excuse me, we're coming in 2023 now, we did several placements last year and that individual ended up leaving the position. So it's like, I feel obligated to continue to help out my client, which I am, but at the end of the day, there's certain. You just can't, you can't tell from the beginning, you know? So you're, everything is a risk, even leaving your house in the morning, you're taking a risk. So, with every hire there's a risk reward factor, but doing your due diligence, having multiple interviews, you know, these are all important things, but also understanding the position is very important as well, and what I like to do as a recruiter, and let's say for example, they want me to hire a top producer, a high, high, high production sales member. So what I would usually request is to speak to their best sales rep, and then I kind of identify, okay, what is this person? Doing that's different than the other people, and I'll ask them, what do you do to make you stand up? How are you the top sales rep every month? So, interviewing the team that is important, so once again, for a sales position, ideally I'd be able to speak to a top producer and then maybe the VP of sales or someone who's leading their sales effort. So I, once again, understand the DNA of what are successful people in that particular role because you can be a salesperson, you'd be a great salesperson, but you might not be such a good salesperson selling this, and you might be better selling that, maybe something that has a shorter sales cycle, or longer sales cycle, or a product or service, something that's tangible. Some people do better with things that they can hold in their hand.

Jim: you brought up some good points, one thing I want to hit on, and you had said that the job description, like making sure that it's laid out exactly what you're trying to fill, right. And so for a business owner that, maybe not, might not be looking for building teams yet, and maybe they're looking for their first or second or third employee and they're handling everything as of, as of right now. What, number one, it sounds like you need to make sure you have it laid out exactly what you wanna look for in a candidate, right? From there, what would you, what are some things that, like for me, for instance, if I'm doing all the sales within my organization and I don't have that salesperson to talk to in my organization, is it asking myself a certain amount of questions and like really trying to figure out what is working, what's not before I go and try to hire that person?

Adam: Well, so in that particular scenario, you wanna identify what are the things that are gonna allow this person to flourish, right? And with sales, it's usually comes down to like confidence in communication, right? Are they confident in themself? Are they confident in the product or service and do they possess the communication skills in order to convince someone to that or I dunno what word convince, but explain to someone the services and eventually potentially convince them to have as much confidence in that particular product or service as that salesperson? So, what we do, with recruiting is when we identify a role we go through and we kind of try to hand-pick what are the specific skills that are gonna, essential for this role, and then, we go out and just try to find those, those traits in an individual. So, but all different, all positions are different, once again, there's no one way to do it, as for a sales position, there's more generic way that you can approach, you know, sales and business development, but you know, that's not gonna really correlate with, marketing or with right operations. So with each job, and that's why recruiting agencies are specialized, right? My company, what we do recruiting, we specialize in sales, marketing, and revenue growth. Now, I've done positions like, legal positions and, you know, entry level warehouse positions, but those are not things that I specialize in, and I always would, would encourage people to work, if you are gonna work with a recruiter, work with someone who specializes in a particular industry that, or sector that you, are focused in. So for us, sales isn't really an industry, it's more of a department within companies, but most companies have sales departments or sales people. So, we're able to work with a lot of different types of companies, fortunately.

Jim: So for someone like me that is looking to grow and has, what would be the first step in reaching out to a recruiting company and trying to get help on finding that right person.

Adam: Yeah, that's a great question, Google, I mean, I go to Google for almost everything, so if something comes to mind, I just search on Google. I'd look for maybe recruiting agencies that specialize. This, I've never, as an entrepreneur, I've never worked with a large recruiting, company like Manpower or like Robert Half. I only know what it's like to work with smaller companies. So, I've had, I know people, I've had some unfortunate experiences with working with these larger companies, but at the end of the day, if you came to me and said, Hey, I have, I have to staff this whole warehouse with 200 people, it's, that type of vacancy might be, that type of job order might be a little bit too much for a small company like mine. So, yeah I'd say, really, depending on what you're looking for, what type of industry, what type of position, but the ranges could, the ranges for the compensation can vary dramatically, I've heard of people making, so our fee structured is based off of the annual salary or gross, income. So if the annual salary is around a hundred thousand and our fee is 20%, then our take would be $20,000. The fees in the industry have been, you know, pretty wild lately, I've heard of everything as low as 12% and things as high as 35%. So, you know, understanding, your industry is important as well because I think, medical, healthcare industry, those are at the higher percentages when you're dealing with more health, more warehouse workers and entry level positions, you can expect to be there on the lower end. But I've, I just, for the first time in a couple, in years, I've heard of anything lower than 20. Because 20% is usually the kind of the standard fee, but I would definitely say, you know, shop around, don't just jump at the first opportunity in the first recruiter that you find, you know, do your due diligence. Get at least probably four or five people on the phone and see who can provide what, and then take a look at their process as well and try to understand if, and maybe compared these processes, which one might be most effective for your company.

Jim: Cool. Thank you. And I like your idea of nicheing down and finding that company to work with that partner that is really specialized in what you are looking to do. So we talked about, starting a business a little bit. We talked about the routines and the getting the right head space, we talked about wearing many hats and the importance of hiring the right people, how is networking played a role in your growth and success and is there something there that you want to talk about with the Remote Start Nation?

Adam: Yeah, I mean, networking is, I have to attribute all my success to networking, you can do this alone. I mean, you need clients, you need customers, you need employees, and this is all part of just networking, getting to know people. I'll be honest, I'm not sure how we connected, but I'm very glad that we connected, there's a lot of great, things that we can do together, a lot of synergies that we have between our companies. So, so yeah, I mean, I think that, if you're not networking as an entrepreneur, you're really missing out on a lot, even as an employee or an individual, just making one connection can really change the course of your life. So, actually, a couple weeks ago I was in New York City and I was staying with my cousin in Great Neck, and he says, Hey, we're going to whiskey. Wednesday and I was like, well, I got calls, but let me see if I can move something around. So we ended up going to Whiskey Wednesday, which is like a networking event in Brooklyn, and I was actually ended up in Norm Brodsky's house. So this was I'm not sure if you're familiar with Norm Brodsky, but very successful entrepreneur and real estate guy. He has he's probably worth well over nine figures at this point, and I was, I sat next to him and I'm just sitting next to this guy and I didn't know who he was. And then he tells he we're looking at the coast of Brooklyn and he's telling me that he owned all of this, and I'm thinking to myself like, who is this guy really that I'm sitting next to? And ended up finding out that it, who he was Norm Broski and he ended up signing a book, one of his books and giving that to me and then invited me to another event. So, at that particular event, I networked with many people who I ended up just exchanging information with. Now, one of which is actually gonna be a white label provider for my resume company. So, we are gonna do resumes for his company and he already provides those. So, really, I mean, I think just about every single, contract that I've gotten, if it wasn't through cold calling, it was through networking and yeah, someone that may not be able to provide so much value to me, they may be able to provide great value to you. And if you're that type of person that happy to make those types of connections, you're gonna receive that back tenfold. So, I tell this to anyone, if there's anyone in my network that, you think that you can benefit from, just an introduction, I'm more than happy to do that.

Jim: That's such a good piece of advice and, to furthermore, well, first of all, we connected through LinkedIn, which is a huge networking thing for me. I try to reach out on LinkedIn as much as possible and just start that communication, but I'm also big on, in-person events and like you said, like you leaving the house, you had no clue what it was going to lead to. You did it because you like, I need to do this, I need to constantly network, and I've had other guests on this, on the podcast that have told me incredible stories that, like business, David Bradford, he's in some of the earlier episodes, like he went and met with somebody instead of going golfing like he wanted to, and then he ended up being like a huge player in his, big Fortune 500 company. Like this is, these are things that you never know unless you put yourself out there and it's easy to say, Hey, I don't feel like doing this, I don't want to get outta my comfort zone, but when you do, good things happen, and so I think networking is so key to growing a business, exactly what you said.

Adam: But it also depends on the events, right? Because I've been to a lot of Chamber of Commerce events that really didn't provide much value to me, but then, I'll go to like the most random events like this one Whiskey Wednesday, where I didn't, it's not like a, they don't have like a flyer and it's not like a big thing, but it was just really eye-opening experience to be there, and like I said you can meet one person and that person can change your life, forever, business wise, romantic wise, friendship wise, all of these things, we're humans and humans need to communicate and we're not like lonely creatures. We like to talk, we like to get to know each other and meet people and, and I think that if you're not networking as an entrepreneur, you really have, just have the cards against you, I mean, networking is a key to any entrepreneur's success unless it's a company that just has one client, and they just produce one product and it's just a simple simplified like that, but, if for individuals such as myself and you, I think that, I will continue to network even when I'm retired, because once again, you never know who you're gonna meet, at different types of events, and I'm so grateful that my cousin dragged me to that event, even though I had to move some things around, because I've read his book and it's an amazing book, and I would definitely, uh, suggest reading it, but yeah it's beautiful, just like, just like with business, your relationship with different people, they evolve as well. So hopefully in the future we'll be doing, even more podcasts together. And maybe, there you go, maybe I'm enjoying these podcasts so much, maybe I'm eventually open my own.

Jim: When you get to that point, let me know, I'll help you out any way I can.

Adam: I love that.

Jim: As far as, with networking and the importance of it, I know it's not for everyone, and so Remote Start Nation, I want to hit on one thing, if you know Adam and I, we've talked about hiring talent and the importance of the right people, when you get to that point, if you understand that networking isn't something that you're going to do because it's just not in your cards, that's cool. Hire somebody that it is in their cards and that's what they want to do because now they can go out and still make those connections and make those opportunities and meet the right people, that could have a huge influence in your business, even though it's not you that's out there doing it. Would I say do it? Yes, a hundred percent, Adam, you obviously same thing, but I know my business partner, in the beginning, like he didn't like to go to conventions, he didn't like to be, you know, the face of our company, I did, and that was fine. Now he's out there all the time, constantly networking, but it took him a long time to get it, that confidence up to a point that he was like, I'm gonna go do this. I know I could do other things, but I'm gonna go do this.

Adam: Yeah, absolutely. I have a very similar situation, some of my colleagues, I've dragged them to their first events and now they're going to events on their own, it's important to get outta your comfort zone, I think, as an individual, as an entrepreneur, I think it's super important.

Jim: And I found too, with any time that you are doing some type of networking, and I find it always helps to go with somebody that you're sure you too have a great relationship and right, you can bounce ideas and conversations off of each other and include you and, you know, certain conversations you're having. So I, that's another thing that I would recommend as well.

Adam: Absolutely. I remember we went to a chamber event with my colleague and he was talking about, he was representing Rock My Resume and I was representing Jackson Square Company. And then when something relevant that I ran into, I would go grab him and say, Hey, let me introduce you to this person, and vice versa. So, you know, it's great to get, to go to those types of events and sometimes they're hit or miss, but when they're hit, you know, you can meet three or four people in one day, can become clients, can be, really make a big impact on the future success of your company.

Jim: Yeah, that's huge. Well, Adam, unfortunately our time's gonna come to an end here soon. I've got a one more question I wanna ask you, but before we do, where can the Remote Start Nation find you?

Adam: Yeah, so you can find me on LinkedIn, I'm pretty active there, Adam Fineberg, and then of course, our websites are jacksonsquarecompany.com, rockmyresume.com, and then we have growbpo.com.

Jim: Excellent. What's the biggest takeaway you can leave the Remote Start Nation with that either we hit on today or maybe we didn't get to, but you wanna make sure you get the point across.

Adam: Alright. Well, I think hiring, I really want to get the point across for hiring because once again, you can't wear every hat in the business. And if you do, it has to be temporary, you know, you're not gonna be the best salesman. And simultaneously be great with dealing with customers and you know, great with marketing and all these other aspects of the company, you eventually have to hire people and do your due diligence. Make sure that the person that you're hiring is the right person for the job because you know you're gonna end up paying for it, unfortunately, if they're, if they don't pan out.

Jim: Yeah, for sure. Well, Remote Start Nation, I hope you learned as much as I did from Adam. And I hope you can put it into work for you and get started from the bottom of my heart. Thank you all for joining us on this journey. Remember, leave a comment, subscribe, and share the episode with your community who you think could learn from something you heard today. Adam, it's been an honor, it's been a pleasure, I appreciate your time.

Adam: Thank you so much. Thank you, Remote start Nation, thank you, Jim. And hopefully we can do this again.

Jim: Absolutely, we'll talk soon.

Adam: All right, brother, thank you.

Jim: Thank you.